Gmine Inc

Gmine distributes all kinds of routers that can share bandwidth,

– Collect and analyze Web metrics, such as visits, time on site, bounce rate, page views per visit, transaction volume and revenue, CTR, CPA, and CPC rates with tools such as Google Analytics, Google AdWords, and Facebook Ads Manager.
– Establish digital strategies to drive traffic and execute marketing campaigns to increase revenue and track visitors’ behaviours.
– Optimize digital assets, such as texts, graphics, or multimedia assets, for search engine optimization (SEO) and internet display.
– Provide leadership in efforts to establish a meaningful and expansive social media presence.
– Manage email marketing campaigns, including editorial planning, content creation, production, and reporting.
– Build partnership and work closely with nonprofit organizations, media partners, and government agencies; plan and organize campaigns, projects, and promotional events.
– Propose recommendations about e-commerce related policy including Minimum Advertised Price policy, and evaluate the effects of existing policies.
– Minimum travel (5%)

Requirements

– Bachelor’s degree from 4-Year University in Marketing, Public Relations, Public Administration, or Data Analytics. Master’s Degree in related fields preferred.
– 3 years of work/project experience in digital &search marketing including social media marketing, email marketing, content strategy, Google AdWords, Google Analytics, etc.
– Knowledge of high tech/e-Commerce industry in China and the U.S.
– Experience with Web Analytics, SEM and search optimization platforms.
– Experience with bulk editing, multi-attribution modeling, bid management across networks, A/B testing, and PPC – Management of Pay per click programs.
– Advanced MS Excel skills (Pivot Tables, VLookup, etc).
– Crowdfunding and VB experience preferred.

Attributes and Behaviors

– Must be able to demonstrate clear accomplishments in prior roles, with a track record of tangible business results.
A love of data and attention to detail – highly organized and analytical.
– Ability to collect, organize, analyze, and disseminate significant amounts of information with attention to detail and accuracy.
– Ability to effectively define, estimate, and execute technical projects.
– Ability to work in a high-energy, fast paced startup environment.

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